Jimmy’s BMW race team bio from 2000 says that Jimmy actually loves three things: His home state of California, riding a motorcycle, and the deserts of this world. “I guess I just like to be free,” said Jimmy. “To ride a bike and be at one with nature is the greatest thing I can imagine.” His love of motorcycles had a benefit in his academic career. “My parents imposed just one condition,” Jimmy said, “if my school grades were OK, I could stay out and ride my motorcycle as long as I liked!” After high school Jimmy went on to earn a BA in Communication Arts, earning respect as a journalist as Offroad Editor of Cycle World Magazine for 11 years, Editor in Chief of Dirt Rider Magazine for eight years, and a contributor to Cycle World Magazine. Jimmy has his own website, Dirtbike Test, where he posts equipment and product reviews. He has also operated the Jimmy Lewis Off-Road Training School in Pahrump, Nevada with his wife Heather for the past twenty-five years.
After retiring from competition, Jimmy remains an absolute motorcycle enthusiast. He has continued a long and highly respected career as a known coach, journalist, product test rider, race and rally promoter, course director, land use advocate, trail ambassador, and dedicated mentor. Johnny has purposefully worked to advance American riders to top success globally, coaching and helping them to surpass his impressive record.
“What is important to know is that Jimmy is a person of few words,” said Rebelle Rally founder Emily Miller, “he is not into surface appearances, fluff hospitality, or small talk. He has dedicated his life to the sport, performance, the equipment, the development of talent, the trails and terrain. He expects nothing less than absolute grit, determination and excellence. Talk is cheap. Jimmy cares about the walk the journey and the outcomes of dedication.”
Jimmy received a Hall of Fame Impact Award in 2017 for his work as course director for the Rebelle Rally and King of the Motos, the grueling motorcycle version of the legendary King of the Hammers race. When NORRA recently decided to add a motorcycle component, they called on Jimmy Lewis to serve as Motorcycle Race Director.
Emily Miller acknowledges that, “While Jimmy has earned a living in the sport, many of his hours and efforts are not compensated. He is 100% dedicated to every aspect of the sport and off-road – not for money, fame, or awards. It’s just who he is. His no BS, straight-forward, commitment to every aspect of two-wheels (and four) has left the sport and off-road thoroughly elevated.”
