Cole Mamer is a 25-year-old business owner, native to the desert of Southern California. He has been racing since he was 4 years old, starting on dirt bikes and mini dwarfs. Getting on the short course track in trophy karts, with a successful youth career led him into the Pro-Lite division. With determination and speed, he was able to achieve a Pro-Lite World Championship. He spent 5 years in a Pro-Lite, learning and developing his engineering, design, and fabrication skills. He currently drives a Pro4 truck he built completely himself from the ground up.

Cole operated and managed a five-truck team for the 2024 Champ Off-Road Series. He designed, fabricated, and assembled a Pro4 race truck for the 2024 race season. He earned a 1st place Pro4 finish at Crandon International Raceway with his 'built in house' truck, and a 2nd place Pro4 finish at the Red Bull Crandon World Cup. In 2024 he managed Trey Gibbs' ProLite truck to 9 wins out of 12 races, and the Champ Off-Road Series Championship. He built a 'Ride-Along' two-seat Pro 2 truck to be used for promotional events.

Cole said, "I am 100% committed to my professional racing career. Being a third-generation off-road racer, I can truly say it's been part of my entire life. I couldn't imagine being without the dirt under my Yokohama tires."

"I have learned old things and value the history of the sport and helped develop and entertain new things to enjoy the sport today. No matter what part of the country I am racing in the feeling, the excitement, the fans, and the adrenaline of the motors, while the gas is to the floor, hands are gripped to the wheel, off-road racing is the absolute best sport in the world!"

"I would like to continue growing my racing team of trucks," said Cole. "The feeling of rolling a truck out that we built from design to finish is like no other. Then putting it up on a podium finish is truly incredible. I would like to pursue and help teach the next generation of racers like I was taught by my dad, grandfather, and other racers who helped me along the way. Growing our sport is important, from racers and our families to sponsors and our fans, every race has to be an experience that one wants to be part of again and again. Being a positive influence and sharing my road to success on social media platforms is something I will continue to grow and enjoy spreading the racing industry with the world."

Cole said, "I would like to thank Bilstein Shocks, Yokohama Tires, Supreme Suspension, Sparco, Baja Vida Snacks, KC Welding, PWR Cooling, and Roush Performance."